Corporate information
Company type
Developer of a software to enable advertisers and media buyers to selectively target television viewers.Overview
INVIDI Technologies Corp is the world’s leading advanced addressable television advertising solutions company. Our vision and expertise in building smart advertising systems across multiple platforms provides unrivaled capability for delivering the right advertising message to the right audience at the right time with pinpoint accuracy, and increases advertising inventory value and effectiveness for the cable, satellite, telco, IPTV and advertising industries. INVIDI’s unique, privacy-protected approach to addressable advertising delivery, reporting and measurement is supported by an extensive patent portfolio. Our innovations in content delivery solutions and intellectual property development in targeted demographic media is the foundation for a wide array of advanced advertising capabilities.
Funding rounds
Acquisition
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Investor | Profile | Country | Notes | |
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AT&T Inc | Initial investment. | ||
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DISH Network Corp | Initial investment. | ||
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WPP Group PLC | Initial investment. |
Series B
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Investor | Profile | Country | Notes | |
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BDC Venture Capital Group | Initial investment. Exited. (Trade sale) | ||
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InterWest Partners | Diversified venture capital firm based in Silicon Valley. | Initial investment. Exited. (Trade sale) |
Investor | Profile | Country | |
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Menlo Ventures | Bay Area venture capital firm that invests early stage across consumer, enterprise, and healthcare technologies. |
Investor | Profile | Country | |
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Google Inc | American multinational Internet and software corporation specialized in Internet search, cloud computing, and advertising technologies. |